deal or steal?

Gay and lesbian media portal PlanetOut Inc. agreed to sell its magazine and book publishing business to Here Networks for $6 million. A formal agreement should be done by April 30 and the deal should close by August 31. In February, PlanetOut reported a $51.2 million loss for 2007. The company's accumulated deficit on Dec. 31, 2007 was about $89.5 million. The company had 237 employees at the end of 2007. San francisco Business Times
WOW 6 Million? That seems really cheap to me....